Sunday 2 February 2020

Building your next Curve for Growth?



Bejan developed the principle 15 years ago and has been using it to describe and predict an extensive variety of man-made and natural phenomena. The current analysis views this ubiquitous S-curve (also known as the sigmoid function) as a natural design of flow systems.

A sigmoid function is a mathematical function having a characteristic “S”-shaped curve or sigmoid curve. 

When studying at the personal growth life cycle, we can identify among 4 distinctive stages: Ferment, Takeoff, Maturity, Discontinuity.

This could be the same as the product or technology development life cycle.

Do you notice we can map this with our career growth and progress?
Where are you in the S curve?
How many S Curve so far have you introduced to remain relevant in the industry and how rapid?
Are you still providing value by coming out with a disrupting offering in the growth path?

Positioning a unique offering into the industry/new role assists professionals to figure out what is the potential of it and also determine a particular innovation strategy that will fit best for it.

The phases of the S curve: 

Era Of Ferment – This phase is at the beginning of the S-Curve pattern of innovation or growth life-cycle. It is when the individual is absolutely new into the unique offering or role. As a result, a dominant style in the job hasn’t been established yet. Usually, at this stage, most of the resources are concentrated on research and development(Discovery phase).

Takeoff – In this phase, due to the ability to overcome a major technical obstacle or the ability to satisfy a demand of the organization, the individual offering has been adopted by the early majority and managed to cross the chasm and an outstanding offering has been established already. Hence, the offering will be characterized by rapid growth in service, and the individual career/contribution will progress swiftly towards full organizational acceptance.

Maturity – Here, individual growth is adopted almost completely by the organization and is usually approaching a value limit. Due to the strong competition among the other team members in the organization which is evidently defined at this stage, most of the talents at this point are spent on improving the value offering processes and making them cheaper. Therefore, oftentimes the individual offering at this stage becomes completely standardized and the innovations at this stage are considered incremental.

Discontinuity – At this phase the innovation occurs, as a new S-Curve pattern can pick up. Since the previous individual offering/value generation reaches an era of maturity, there is an opportunity for a unique offering to appeal to the innovator’s segment in the industry and will create a unique offering/role/value generation life cycle which is generally treated as the Disruption.

My S Curves when I reflect. Wondering what will be my next S curve?
All of us are pushing additional S-Curves as the growth progresses, what is the span of the S curve?
Are you making your next S curve for disruption?
Are you introducing multiple S curve?
How good are you on your growth life cycle management?

Are we in flow state in our career? Or Relax zone? or Anxious?

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